The Ultimate Guide to Growth Teams.

The days of growth being lumped in with marketing or product are over.

You need an independent growth process and a strong growth team to hit your growth KPIs.

Don’t know where to start with setting up your team?

I cover all your questions in my free, 80+ page guide to growth teams:

What is a growth team?

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What is the value of having one?

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How do I know when I need a growth team?

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Who is typically included in a growth team?

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How should I decide who to include in my growth team?

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How should I structure my growth team?

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How do I scale my team for a larger organisation?

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What is the role of a growth lead?

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How do I find a growth lead?

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What are the steps needed to build my growth team and process?

What is a growth team? 〰️ What is the value of having one? 〰️ How do I know when I need a growth team? 〰️ Who is typically included in a growth team? 〰️ How should I decide who to include in my growth team? 〰️ How should I structure my growth team? 〰️ How do I scale my team for a larger organisation? 〰️ What is the role of a growth lead? 〰️ How do I find a growth lead? 〰️ What are the steps needed to build my growth team and process?

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Actionable tips to guide you through all the steps of setting up your team

A table summarizing the advantages and disadvantages of different team structures, including independent, cross-functional, and mixed model teams, with checkmarks and crosses indicating positive and negative aspects.
Diagram illustrating multiple independent growth teams within an organization, each led by a head of a specific area such as paid acquisition, activation, retention, and product development, with team members including managers, specialists, and researchers.
Venn diagram illustrating team structuring for success, with two circles labeled 'Planners' and 'Explorers'. 'Planners' cover long-term tasks like SEO and brand building, while 'Explorers' focus on experiments with unknown channels and propositions. The overlapping area shows short-term activities like ads, sales emails, and campaigns.
Flowchart illustrating the growth process with steps: Ideas, Prioritize, Test, Analyze in a cyclic flow.